{"id":5043,"date":"2026-03-15T08:18:50","date_gmt":"2026-03-15T07:18:50","guid":{"rendered":"https:\/\/ungraindefolie.fr\/?page_id=5043"},"modified":"2026-07-21T21:17:32","modified_gmt":"2026-07-21T19:17:32","slug":"foxtrot-rally-identite-visuelle","status":"publish","type":"page","link":"https:\/\/ungraindefolie.fr\/index.php\/foxtrot-rally-identite-visuelle\/","title":{"rendered":"Foxtrot Rally"},"content":{"rendered":"\t\t
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Foxtrot Rally<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Cr\u00e9ation compl\u00e8te d\u2019une identit\u00e9 visuelle et de supports de communication digitale et traditionnels pour Foxtrot Rally.<\/p>

Foxtrot Rally est un projet a\u00e9rien port\u00e9 depuis la Sarthe (72), pour lequel j\u2019ai imagin\u00e9 un univers graphique sur mesure, m\u00ealant \u00e9l\u00e9gance, pr\u00e9cision et une pointe d\u2019audace. Une identit\u00e9 pens\u00e9e pour donner de l\u2019altitude au projet et accompagner son envol.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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1- Identit\u00e9 visuelle<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Logo\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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La cr\u00e9ation du logo Foxtrot Rally a \u00e9t\u00e9 rapide. \u00c0 partir des id\u00e9es du client et de quelques croquis, nous avons rapidement trouv\u00e9 la bonne direction pour cr\u00e9er le logo final.<\/p>

Le fond bleu \u00e9voque le ciel, tandis que le blanc rappelle les nuages et l’univers a\u00e9rien. Cette association donne naissance \u00e0 une identit\u00e9 visuelle harmonieuse et facilement reconnaissable.<\/p>

Derri\u00e8re cette simplicit\u00e9 apparente se cache un travail de recherche plus pouss\u00e9. Dans la tra\u00een\u00e9e de l’avion, de discr\u00e8tes coupures dessinent le mot \u00ab Foxtrot \u00bb en morse, un d\u00e9tail subtil qui apporte une touche originale et renforce l’identit\u00e9 de la marque.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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La charte graphique de Foxtrot Rally d\u00e9cline le logo et ses couleurs, du bleu ciel au blanc nuage, pour renforcer le c\u00f4t\u00e9 a\u00e9rien et dynamique. Son application sur les diff\u00e9rents supports, comme les polos, permet de cr\u00e9er une <\/span>atmosph\u00e8re conviviale.De cette fa\u00e7on \u00e7a\u00a0<\/span>refl\u00e9ter l\u2019esprit du rallye, un moment de voyage et de partage o\u00f9 l\u2019identit\u00e9 visuelle prend tout son sens.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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2- Communication Digitale<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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La signature d’e-mail est un \u00e9l\u00e9ment essentiel de la communication digitale. Elle reprend l’identit\u00e9 visuelle de Foxtrot Rally en int\u00e9grant le logo et les couleurs de la marque. Souvent sous-estim\u00e9e, elle renforce la coh\u00e9rence visuelle du projet et valorise chaque \u00e9change par e-mail.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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3- Communication Traditionnelle<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Dans le cadre de la <\/span>communication traditionnelle<\/span>, nous avons cr\u00e9\u00e9 des <\/span>porte-cl\u00e9s et des polos<\/span> \u00e0 l\u2019effigie de <\/span>Foxtrot Rally<\/span>. Ces supports reprennent fid\u00e8lement le <\/span>logo et les couleurs<\/span>, permettant aux participants de se sentir <\/span>unifi\u00e9s et impliqu\u00e9s <\/span>dans le projet. La <\/span>mise en situation du logo<\/span> sur ces objets offre \u00e9galement au client une <\/span>vision concr\u00e8te de son identit\u00e9 en action. Cela permet de<\/span> rendre le r\u00e9sultat tangible et plus parlant. Ainsi, m\u00eame hors du digital, le logo prend vie et montre <\/span>tout son potentiel sur diff\u00e9rents supports<\/span>, tout en ajoutant une touche conviviale et ludique \u00e0 l\u2019univers de Foxtrot Rally.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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4- Une collaboration r\u00e9ussie<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Travailler sur le projet Foxtrot Rally a \u00e9t\u00e9 tr\u00e8s enrichissant. Nous nous sommes rapidement compris. Apr\u00e8s quelques \u00e9changes et croquis, le logo a naturellement pris forme. Le voir ensuite d\u00e9clin\u00e9 sur des porte-cl\u00e9s et des polos a \u00e9t\u00e9 une v\u00e9ritable satisfaction.<\/p>

Ce projet illustre parfaitement les trois expertises d’Un Grain de Folie : l’identit\u00e9 visuelle, la communication digitale et la communication traditionnelle. \u00c0 travers ses diff\u00e9rents supports, le logo conserve toute sa coh\u00e9rence. Il refl\u00e8te pleinement l’univers et les valeurs du client.<\/p>

Un Grain de Folie d\u00e9colle pour de nouvelles aventures ! \u2708\ufe0f<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tD\u00e9couvrir d'autres projets !<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Allez, Bisous qui volent !<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Suivez-nous sur:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tFacebook<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tInstagram<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tLinkedIn<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Foxtrot Rally Cr\u00e9ation compl\u00e8te d\u2019une identit\u00e9 visuelle et de supports de communication digitale et traditionnels pour Foxtrot Rally. Foxtrot Rally est un projet a\u00e9rien port\u00e9 depuis la Sarthe (72), pour lequel j\u2019ai imagin\u00e9 un univers graphique sur mesure, m\u00ealant \u00e9l\u00e9gance, pr\u00e9cision et une pointe d\u2019audace. Une identit\u00e9 pens\u00e9e pour donner de l\u2019altitude au projet et […]<\/p>\n","protected":false},"author":1,"featured_media":5018,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","footnotes":""},"class_list":["post-5043","page","type-page","status-publish","has-post-thumbnail","hentry","entry","has-media"],"yoast_head":"\nFoxtrot Rally - Agence digital Un Grain De Folie<\/title>\n<meta name=\"description\" content=\"Foxtrot Rally un projet r\u00e9alis\u00e9 par l\u2019agence digitale Un Grain de Folie : identit\u00e9 visuelle et supports personnalis\u00e9s.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ungraindefolie.fr\/index.php\/foxtrot-rally-identite-visuelle\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Foxtrot Rally - Agence digital Un Grain De Folie\" \/>\n<meta property=\"og:description\" content=\"Foxtrot Rally un projet r\u00e9alis\u00e9 par l\u2019agence digitale Un Grain de Folie : identit\u00e9 visuelle et supports personnalis\u00e9s.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ungraindefolie.fr\/index.php\/foxtrot-rally-identite-visuelle\/\" \/>\n<meta property=\"og:site_name\" content=\"Agence digital Un Grain De Folie\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-21T19:17:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ungraindefolie.fr\/wp-content\/uploads\/2026\/02\/logo-Foxtrot-rally1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ungraindefolie.fr\/index.php\/foxtrot-rally-identite-visuelle\/\",\"url\":\"https:\/\/ungraindefolie.fr\/index.php\/foxtrot-rally-identite-visuelle\/\",\"name\":\"Foxtrot Rally - 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